Home » Want To Do Fashion Week Like An Editor? Well, You Can

Want To Do Fashion Week Like An Editor? Well, You Can

London Fashion Week returns tonight (from February 15-20) and we could not be more excited.

Things are set to be as fresh as ever with, with big-hitters like JW Anderson, Erdem, Simone Rocha and Molly Goddard all holding in-person shows as well as celebrated design duo Marques’ Almeida returning to London after a hiatus abroad.

And the hot new names to look out for? Fashion East are welcoming back Johanna Parv and Standing Ground, plus, they have invited newcomer Olly Shinder into the fold, and we can’t wait to see what they all have in store.

Perhaps most excitingly, British brand Burberry will be presenting their third collection under new Chief Creative Officer Daniel Lee this season, and given their September show, we suspect it will be a star-studded affair.

David M. Benett//Getty Images

Happily, all this isn’t just reserved for fashion editors. This season, some of the best LFW shows are also open to the public thanks to Instagram livestreams. And, naturally, there are all those restaurants, bars and pop-ups to be seen at in-between. Relax, though, in the knowledge that we’ve got your London Fashion Week to-do list covered.

When Is London Fashion Week?

London Fashion Week takes place twice a year in February and September, showcasing over 250 designers to a global audience of influential media and retailers. This season, London Fashion Week is celebrating its 40th birthday and is taking place from February 15 to 20, 2023. For more information on the schedule, head to the LFW website.

london, england   february 18 a model walks the runway at the poster girl show during london fashion week february 2022 on february 18, 2022 in london, england photo by kate greenbfcgetty images for bfc

Kate Green/BFC//Getty Images

What Else Is Going On?

As usual, the British Fashion Council has confirmed that its ultra-popular LFW City-Wide Celebration programme of events will go ahead next week.

With over 450 events to chose from, there is something for every fashion lover on offer; Rejina Pyo is hosting a 15% evening shopping event, O Pioneers a bespoke initialling embroidery event and Completedworks hosting an art exhibition from Aoibhín Maguire at their Lisson Street showroom.

Exact details are available on the website’s interactive map here.

london fashion week molly goddard

NIKLAS HALLE'N//Getty Images

The Places To Refuel And Rest

Every LFW-goer needs to eat properly, and maybe even sleep occasionally, even if most lunches are hastily grabbed between shows and sleeps brief between after parties and early morning shows. It’s worth carving out some more time for yourself to visit these catwalk-ready bars, hotels and restaurants, however – and you might spot some fashionable faces over your starter.

The Londoner

The Londoner is the perfect central London base for London Fashion Week, since it’s smack bang in the middle of Leicester Square, five star, but still delivering that boutique hotel feeling. With a 10% offer currently running for stays over fashion week, you can enjoy the hotel’s rooftop, Champagne and gin bars, French Mediterranean restaurant, spa, pool, gym, salon and superfood and drinks clinic all at a discounted price. Oh yes, and the rooms and suites are pretty delightful too.

38 Leicester Square, London, WC2H 7DX, United Kingdom

how to do london fashion week like an editor

Courtesy of brand

Atelier September by Frederik Bille Brahe

To celebrate the release of Danish chef, Frederik Bille Brahe’s new book, Atelier September: A Place for Daytime Cooking, Dover Street Market are hosting a signing and menu takeover at Rose Bakery. Enjoy sugared pastries and plenty of fish (not at the same time) in the setting of fashion’s hottest releases, all with a glass of orange wine. Delightful.

Sunday 18, 12-3pm, 3rd floor, 18-22 Haymarket, London WC2H 7EA

The Way To Prep

Get yourself booked in for an organic facial. Imelda Burke recommends D


Don’t be fooled into thinking you need a brand new wardrobe of designer labels to make your mark at LFW. Most editors keep it classic in trusty staples: the blazer that goes with everything, a statement bag that shows they understand (and set) the trends, plus boots or slides that will take them from show to show – so you don’t need to prep by going shopping.

That said, if you’re looking for a little something to spruce up your look, we’d recommend heading straight to the rental sites for innumerable guilt-free, sustainable and far less costly pieces that are guaranteed to have an impact. Fashion editors’ favourites? Cocoon for designer bags (hard-to-find vintage ones in particular), ByRotation for super-cool niche brands and HURR for its vast selection of cult fashion pieces and wide array of sizes.

Considering editors are mostly seated cheek-by-jowl on the front row, then dashing between shows or crowding into chauffeur-driven cars, the chances of precious clothing items becoming horrendously wrinkled and coffee stained are high. Preparing for the worst by carrying a stain spot treatment pen, plus luxury laundry care brand Kair’s finishing spray, which helps to de-crease clothes and revitalise them with a fresh scent, is essential.

As for beauty prep, you’ll likely see editors in FaceGym, having a signature ‘face workout’ to make sure they look fresh as a daisy at both in-person meets and on Zoom. Neville Hair & Beauty is always a popular choice for fashion folk looking to sneak in a quick, time-saving blow-dry, while the nails of the rich and famous are kept freshly painted by manicurist-to-know, Harriet Westmoreland.

The Way To Get Around

Public transport, though great, isn’t so easy (or fun) in a pair of Versace’s vertigenous platform heels. And especially when you’ve got an eight-show-per-day kind of schedule, with venue changes in between. As such, most editors push the boat out with a private car to see them through London Fashion Week. If you’re going to be ‘extra’ about your travel plans, now is surely the time. This year, the ELLE editors will be making like Julia Restoin Roitfeld in a chauffeur-driven Mercedes-Benz – so keep an eye out for the ELLE-branded car around town.

Now you know how to London Fashion Week like an ELLE editor, we guess we’ll see you at the shows.